So So Def CEO Jermaine Dupri has been signed on as president of Virgin Records new Urban Music division.

Under the deal, Dupri's So So Def label will become part of Virgin's roster. The producer/artists will also record as a solo act for the Virgin label and produce acts on Virgin and other EMI labels.

"By joining So So Def and Virgin, I plan to do for Virgin what Russell Simmons did 10 years ago, when he moved Def Jam to Island Records," Dupri said in a statement. "I will catapult Virgin into a young, hip label with chart-topping success in both R&B and rap music."

Dupri received two Grammy nominations this year for best R&B song, for his co-writing credits on Usher's hits "Burn" and "My Boo."

Dupri will continue to be based in Atlanta as well as New York and will report to Virgin chairman/CEO Matt Serletic and COO/GM Larry Mestel.